Whitehouseblackmarket.com Site Title

Shop Women's Clothing, Petite, Business Casual, Dresses, Tops & Pants - White House Black Market | White House Black Market

Whitehouseblackmarket.com Meta Description

White House Black Market offers polished black and white women's clothing with pops of color and patterns. Shop tailored dresses, tops, pants and accessories.

Whitehouseblackmarket.com Test Results

whitehouseblackmarket.com Mobile Usability: 96/100

Quick overview:
Size content to viewport
The page content is too wide for the viewport, forcing the user to scroll horizontally. Size the page content to the viewport to provide a better user experience.
The page content is 427 CSS pixels wide, but the viewport is only 412 CSS pixels wide. The following elements fall outside the viewport:
The element <div class="module-sh-copy">40% Off…Details</div> falls outside the viewport.
Size tap targets appropriately
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. Consider making these tap targets larger to provide a better user experience.
The following tap targets are close to other nearby tap targets and may need additional spacing around them.
The tap target <a href="#skip-nav">Skip to Main Content</a> is close to 1 other tap targets .
...

whitehouseblackmarket.com Mobile Speed: 37/100

Quick overview:
Leverage browser caching
Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.
Leverage browser caching for the following cacheable resources:
https://d1n00d49gkbray.cloudfront.net/js/whitehouseblackmarket.js (expiration not specified)
...
Enable compression
Compressing resources with gzip or deflate can reduce the number of bytes sent over the network.
Enable compression for the following resources to reduce their transfer size by 467.6KiB (74% reduction).
Compressing https://cdn.curalate.com/sites/whitehouseblackmarket-dtmwgd/experiences/carousel/latest/experience.min.js could save 461.6KiB (74% reduction).
...
Eliminate render-blocking JavaScript and CSS in above-the-fold content
Your page has 13 blocking script resources and 6 blocking CSS resources. This causes a delay in rendering your page.
None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.
Remove render-blocking JavaScript:
https://cdn.evgnet.com/beacon/chicos/whbm/scripts/evergageFlickerDefender.min.js
...
Optimize CSS Delivery of the following:
https://www.whitehouseblackmarket.com/web_assets/css/core/font-awesome-4-1-0.css?ver=1
...
Minify JavaScript
Compacting JavaScript code can save many bytes of data and speed up downloading, parsing, and execution time.
Minify JavaScript for the following resources to reduce their size by 126.2KiB (34% reduction).
Minifying https://www.whitehouseblackmarket.com/web_assets/js/flex-common.js?ver=17 could save 39.5KiB (37% reduction) after compression.
...
Avoid landing page redirects
Your page has 2 redirects. Redirects introduce additional delays before the page can be loaded.
Avoid landing page redirects for the following chain of redirected URLs.
http://whitehouseblackmarket.com/
...
Prioritize visible content
Your page requires additional network round trips to render the above-the-fold content. For best performance, reduce the amount of HTML needed to render above-the-fold content.
62.6KiB of the HTML response was required to render the above-the-fold content. This requires 3 network round-trips. Prioritize the above-the-fold content so that it can be rendered with only the first 2 round-trips' worth of HTML.
Only about 56% of the final above-the-fold content could be rendered with the HTML delivered within 2 round-trips.
...
Minify CSS
Compacting CSS code can save many bytes of data and speed up download and parse times.
Minify CSS for the following resources to reduce their size by 13.8KiB (15% reduction).
Minifying https://www.whitehouseblackmarket.com/web_assets/css/core/whbm.css?ver=3 could save 7.2KiB (13% reduction) after compression.
...
Minify HTML
Compacting HTML code, including any inline JavaScript and CSS contained in it, can save many bytes of data and speed up download and parse times.
Minify HTML for the following resources to reduce their size by 7.5KiB (14% reduction).
Minifying https://www.whitehouseblackmarket.com/store/ could save 7.5KiB (14% reduction) after compression.
Optimize images
Properly formatting and compressing images can save many bytes of data.
Optimize the following images to reduce their size by 413B (12% reduction).
Compressing https://www.whitehouseblackmarket.com/web_assets/img/20191025/hp_icon_shipping.png could save 413B (12% reduction).

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