Rubiconproject.com Site Title

Magnite - The Largest Independent Sell-Side Ad Platform

Rubiconproject.com Meta Description

The world's top publishers trust Magnite to help them drive more advertising revenue across every channel and format, including CTV.

Rubiconproject.com Test Results

Rubiconproject.com Mobile Performance: 96/100
Quick overview:
Opportunities
These suggestions can help your page load faster. They don't directly affect the Performance score.
Eliminate render-blocking resources. Potential savings of 920 ms
Resources are blocking the first paint of your page. Consider delivering critical JS/CSS inline and deferring all non-critical JS/styles. Learn more.
Serve images in next-gen formats. Potential savings of 57 KiB
Image formats like JPEG 2000, JPEG XR, and WebP often provide better compression than PNG or JPEG, which means faster downloads and less data consumption. Learn more.
Reduce unused CSS. Potential savings of 24 KiB
Reduce unused rules from stylesheets and defer CSS not used for above-the-fold content to decrease bytes consumed by network activity. Learn more.
Properly size images. Potential savings of 9 KiB
Serve images that are appropriately-sized to save cellular data and improve load time. Learn more.
Diagnostics
More information about the performance of your application. These numbers don't directly affect the Performance score.
Image elements do not have explicit `width` and `height`
Set an explicit width and height on image elements to reduce layout shifts and improve CLS. Learn more
Ensure text remains visible during webfont load
Leverage the font-display CSS feature to ensure text is user-visible while webfonts are loading. Learn more.
Keep request counts low and transfer sizes small
7 requests • 441 KiB
To set budgets for the quantity and size of page resources, add a budget.json file. Learn more.
Largest Contentful Paint element
1 element found
This is the largest contentful element painted within the viewport. Learn More
Avoid long main-thread tasks
1 long task found
Lists the longest tasks on the main thread, useful for identifying worst contributors to input delay. Learn more
Avoid chaining critical requests
3 chains found
The Critical Request Chains below show you what resources are loaded with a high priority. Consider reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load. Learn more.
Avoid large layout shifts
2 elements found
These DOM elements contribute most to the CLS of the page.

Rubiconproject.com Mobile SEO: 85/100
Quick overview:
Content Best Practices
Format your HTML in a way that enables crawlers to better understand your app’s content.
Links do not have descriptive text
2 links found
Descriptive link text helps search engines understand your content. Learn more.
Image elements do not have `[alt]` attributes
Informative elements should aim for short, descriptive alternate text. Decorative elements can be ignored with an empty alt attribute. Learn more.

Rubiconproject.com Mobile Best Practices: 87/100
Quick overview:
Trust and Safety
Does not use HTTPS
1 insecure request found
All sites should be protected with HTTPS, even ones that don't handle sensitive data. This includes avoiding mixed content, where some resources are loaded over HTTP despite the initial request being served over HTTPS. HTTPS prevents intruders from tampering with or passively listening in on the communications between your app and your users, and is a prerequisite for HTTP/2 and many new web platform APIs. Learn more.
Ensure CSP is effective against XSS attacks
A strong Content Security Policy (CSP) significantly reduces the risk of cross-site scripting (XSS) attacks. Learn more
Browser Compatibility
Page lacks the HTML doctype, thus triggering quirks-mode
Specifying a doctype prevents the browser from switching to quirks-mode. Learn more. Document must contain a doctype
Rubiconproject.com Mobile Progressive Web App: 42/100
Quick overview:
PWA Optimized
Does not provide a valid `apple-touch-icon`
For ideal appearance on iOS when users add a progressive web app to the home screen, define an `apple-touch-icon`. It must point to a non-transparent 192px (or 180px) square PNG. Learn More.
Does not register a service worker that controls page and `start_url`
The service worker is the technology that enables your app to use many Progressive Web App features, such as offline, add to homescreen, and push notifications. Learn more.
Is not configured for a custom splash screen
A themed splash screen ensures a high-quality experience when users launch your app from their homescreens. Learn more. Failures: No manifest was fetched.
Manifest doesn't have a maskable icon
A maskable icon ensures that the image fills the entire shape without being letterboxed when installing the app on a device. Learn more. No manifest was fetched
Does not set a theme color for the address bar.
The browser address bar can be themed to match your site. Learn more. Failures: No manifest was fetched, No `<meta name="theme-color">` tag found.
Installable
Web app manifest or service worker do not meet the installability requirements
1 reason
Service worker is the technology that enables your app to use many Progressive Web App features, such as offline, add to homescreen, and push notifications. With proper service worker and manifest implementations, browsers can proactively prompt users to add your app to their homescreen, which can lead to higher engagement. Learn more.
Rubiconproject.com Mobile Accessibility: 62/100
Quick overview:
Navigation
These are opportunities to improve keyboard navigation in your application.
Heading elements are not in a sequentially-descending order
Properly ordered headings that do not skip levels convey the semantic structure of the page, making it easier to navigate and understand when using assistive technologies. Learn more.
Names and labels
These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.
Links do not have a discernible name
Link text (and alternate text for images, when used as links) that is discernible, unique, and focusable improves the navigation experience for screen reader users. Learn more.
Image elements do not have `[alt]` attributes
Informative elements should aim for short, descriptive alternate text. Decorative elements can be ignored with an empty alt attribute. Learn more.
Internationalization and localization
These are opportunities to improve the interpretation of your content by users in different locales.
`<html>` element does not have a `[lang]` attribute
If a page doesn't specify a lang attribute, a screen reader assumes that the page is in the default language that the user chose when setting up the screen reader. If the page isn't actually in the default language, then the screen reader might not announce the page's text correctly. Learn more.
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