Emarketer.com Site Title

Data and Research on Digital for Business Professionals | eMarketer

Emarketer.com Meta Description

eMarketer is the first place to look for information on digital marketing, media and commerce, offering insights essential to being effective in a digital world

Emarketer.com Test Results

Emarketer.com Mobile Usability: 96/100

Quick overview:
Configure the viewport
Your page specifies a fixed-width mobile viewport. Consider using a responsive viewport to allow your page to render properly on all devices.

Emarketer.com Mobile Speed: 57/100

Quick overview:
Eliminate render-blocking JavaScript and CSS in above-the-fold content
Your page has 3 blocking script resources and 1 blocking CSS resources. This causes a delay in rendering your page.
Remove render-blocking JavaScript:
http://fast.fonts.com/jsapi/1d082bdd-39da-4988-a811-924501d97881.js
...
Optimize CSS Delivery of the following:
http://www.emarketer.com/cassette.axd/stylesheet/5fd3f32ade72348982990c8fdd14a78b48b660cb/Styles/NewMobile
Avoid landing page redirects
Your page has 2 redirects. Redirects introduce additional delays before the page can be loaded.
Avoid landing page redirects for the following chain of redirected URLs.
http://emarketer.com/
...
Leverage browser caching
Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.
Leverage browser caching for the following cacheable resources:
http://munchkin.marketo.net/munchkin.js (expiration not specified)
...
Optimize images
Properly formatting and compressing images can save many bytes of data.
Optimize the following images to reduce their size by 13.1KiB (69% reduction).
Losslessly compressing http://www.emarketer.com/images/ps2/ui/mobile/footerEmail-retina.png could save 3.5KiB (63% reduction).
...

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